- The Ford Territory Hybrid celebrates its first year in the Philippines with 4,405 units sold and segment-leading hybrid sales.
- The full hybrid SUV continues to attract Filipino motorists with its fuel efficiency, practical features, and refined driving experience.
- Ford is marking the milestone with its #OneTerritoryHybrid campaign, highlighting real owner stories as the model enters its second year locally.
Ford’s full hybrid SUV marks its first anniversary with segment-leading sales and a growing community of satisfied owners.
MANILA, Philippines, July 29, 2026 – Ford Philippines is celebrating the first anniversary of the Ford Territory Hybrid in the local market, marking a year of strong sales and growing customer confidence. Since its launch, the full hybrid SUV has established itself as one of the country’s best-selling electrified vehicles, reflecting increasing demand for efficient and practical mobility solutions.
The Philippines Leads the Way
The Philippines became the first market within Ford’s International Markets Group to launch the Territory Hybrid in 2025, building on the success of the Territory, which first debuted locally in 2020.
Available in Trend and Titanium X variants, the Territory Hybrid entered the market with a starting retail price of ₱1,399,000, making hybrid ownership more accessible to first-time buyers, young professionals, and growing families looking to make the switch to electrified mobility.
A Year of Strong Momentum
The Territory Hybrid reached its first 1,000 customers in just over three months after its launch, setting the pace for continued growth throughout the year.
From January to June 2026, Ford sold 2,760 units, making the Territory Hybrid the country’s best-selling small utility hybrid vehicle, based on official data from the Chamber of Automotive Manufacturers of the Philippines (CAMPI).
Since its launch in August 2025, total sales have reached 4,405 units, highlighting the vehicle’s strong appeal among customers looking for a hybrid SUV that combines fuel efficiency, modern technology, everyday practicality, and a refined driving experience.
“The success of the Territory Hybrid isn’t measured solely by sales, but by the growing community of owners who make it part of their daily commute,” said Pedro Simoes, Managing Director of Ford Philippines. “We celebrate these milestones with our customers and we thank them for their trust and support.”
Designed for Everyday Hybrid Driving
The Ford Territory Hybrid pairs a 1.5-liter turbocharged gasoline engine with an electric motor and a dedicated two-speed hybrid transmission, delivering fuel economy of up to 19.6 km/L. Its regenerative braking system automatically recharges the battery while driving, eliminating the need for external charging.
Its balance of fuel efficiency, spaciousness, advanced driver-assist features, and refined driving dynamics continues to make it an attractive option for motorists taking their first step into hybrid ownership.
Celebrating the Community Through #OneTerritoryHybrid
As part of its first anniversary celebration, Ford Philippines launched the #OneTerritoryHybrid campaign, inviting owners to share stories, photos, and videos of how the Territory Hybrid has become part of their daily journeys. Participants can post their experiences on Facebook or Instagram using the hashtag #OneTerritoryHybrid and tag @fordphilippines.
Among those who shared their experiences is fitness coach and content creator Zach Peña, who said the Territory Hybrid has become his preferred daily vehicle because of its quiet ride, fuel savings, spacious cabin, and effortless driving experience.
Environmentalist and mental health advocate Cat Triviño also shared that the Territory Hybrid allowed her to embrace a more sustainable lifestyle while enjoying the convenience of a hybrid vehicle that does not rely on charging infrastructure.
Looking Ahead
As the Ford Territory Hybrid enters its second year in the Philippine market, Ford Philippines remains committed to offering vehicles that combine efficiency, performance, and everyday practicality for Filipino motorists.
Customers who want to learn more about the Ford Territory Hybrid may visit their nearest Ford dealership or the official Ford Philippines website. Updates, news, and the latest offers are also available through Ford Philippines’ Facebook and Instagram pages.