Manila, Philippines, June 2026 — The 10th Philippine International Motor Show 2026 (PIMS), organized by Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI), concluded its four-day run at the World Trade Center Metro Manila, bringing together automotive brands, industry leaders, mobility innovators, and thousands of visitors in a celebration of the country’s evolving automotive landscape.
Held under the theme “Forward in Every Drive,” the milestone 10th edition highlighted how mobility continues to evolve through electrification, connectivity, efficiency, and customer-focused innovation.
Driving the Industry Forward
Throughout the event, automotive manufacturers showcased their latest vehicles, emerging technologies, and future mobility solutions, reflecting the industry’s commitment to providing more diverse transportation options for Filipino consumers.
Government representatives, industry stakeholders, media, and automotive enthusiasts gathered during the show, reinforcing the importance of collaboration in shaping the future of mobility in the Philippines.
A Showcase of Future Mobility
A total of 17 automotive brands participated in this year’s show, unveiling new vehicles, electrified models, concept previews, and next-generation mobility solutions.
Among the highlights from the four-day event were:
- Suzuki – Showcased the Jimny 3-Door, XL7 Hybrid Black Edition, Dzire Hybrid, Fronx Hybrid, and the All-New Suzuki e VITARA.
- Isuzu – Featured the New 2026 D-MAX, mu-X, and TRAVIZ.
- Nissan – Launched the All-New X-Trail e-POWER and previewed the All-New Kicks e-POWER, Navara Pro Plug-in Hybrid, and Primera EV.
- MG – Launched the RX9 PHEV, MG4 Urban, and HS PHEV.
- Toyota – Premiered the All-New Land Cruiser FJ, All-New Hilux, New Land Cruiser HEV, and its ICE, hybrid, and EV lineup.
- Mitsubishi Motors – Unveiled the All-New Outlander PHEV and launched the New XFORCE GLX.
- Jetour – Previewed the T1, T2, X70, and showcased the GAIA G700.
- BAIC – Displayed the B60e Beaumont rEV, B40e Pro Trailmaster rEV, and B30e Dune Hybrid.
- Chery – Highlighted the Tiggo rEV and previewed the Chery QEV Smart EV Cruiser.
- Kia Philippines – Previewed the Sportage Turbo Hybrid, EV3, and PV5 while displaying the Sonet, Sorento, Carnival, EV5, and EV9.
- Omoda & Jaecoo – Showcased the J5 SHS Hybrid, J5 EV, J7 PHEV, J8 PHEV, and EJ6 EV.
- Foton – Featured its electric vehicle lineup led by the Coach EV.
- Geely – Revealed the pricing of the Geely EX2 and opened pre-launch reservations.
- Honda Cars Philippines, Inc. – Introduced its new logo and showcased its e:HEV lineup and electrified motorcycles.
- Subaru – Launched the Crosstrek e-BOXER Hybrid and displayed the Forester e-BOXER Hybrid Adventure Pack.
- VinFast – Displayed the Limo Green, Herio Green, and VF 3 while launching the RENTAPASADA program.
- Tesla – Introduced Grok AI, showcasing the brand’s latest advancement in intelligent vehicle technology.
Beyond the Show Floor
In addition to vehicle launches and technology displays, visitors explored aftermarket products, lifestyle exhibits, financing offers, test-drive activities, and interactive brand experiences throughout the event.
Automotive communities and owner groups also gathered during the four day show, highlighting the passion and enthusiasm that continue to drive the local automotive industry forward.
As the curtain closes on its milestone 10th edition, PIMS once again demonstrated its role as one of the country’s premier automotive platforms bringing together brands, consumers, and innovators while providing a glimpse into the future of mobility in the Philippines.