I’ve been in marketing for 20 years now, almost half of that in radio, the big chunk deep in the automotive industry. But I’ve always been and always will be a car enthusiast. Safe to say, I’ve seen the way we talk about cars shift big time. The rides have changed, but so has the way we hype them, show them off, and tell their stories. After attending more brand events than I can count, I’ve started noticing something that not a lot of people talk about. There’s this quiet divide that’s been growing. Somewhere along the way, it feels…
Author: VROOM
Last June 23, 2025, we hit the road in style with the Dongfeng Nammi Media Drive—and what a ride it was! Imagine a convoy of 10 sleek Nammi electric vehicles parading down the Marcos Highway with our awesome media friends. It was a rolling celebration of what EVs should be—fun, smooth, and surprisingly powerful. Effortless Drive From the get-go, the Nammi impressed us with its ultra-smooth ride and impeccable handling. You’d forget you were driving a fully electric vehicle until you felt that instant torque kick in. Overtaking? A breeze. The car stays planted on the road, giving you full…
Hyundai has redefined the subcompact SUV with the return of the KONA. Now bolder, smarter, and built for both the daily grind and weekend escapes, this hybrid-powered stunner brings next-level technology and head-turning design. On June 20, 2025, Hyundai Motor Philippines celebrated its third anniversary with a launch event at the Bonifacio High Street Amphitheater in Bonifacio Global City. The highlight of the celebration was the all-new Hyundai KONA. Attendees also got an up-close look at Hyundai’s latest lineup, which included the CRETA N Line, ELANTRA N Line, SANTA FE Hybrid, TUCSON Hybrid, and the IONIQ 5 N. The KONA,…
Have you ever attended an event that fused music, gaming, cosplay, recreational activities, and a variety of booths to explore? The &Friends Festival brought this epic experience to life over an entire weekend, from May 30 to 31, 2025. Let’s be honest — everything’s just better when you’ve got your friends with you. Whether you’re laughing at the same silly stuff or just soaking up the vibe together, it makes any event ten times more fun. That’s exactly what it felt like at the &Friends Festival. Walking through the pavement of Okada felt different — like you were entering an…
Driving out of the metro for this event already felt like a welcome break—but knowing it was for a Hyundai launch made it all the more worth it. Everything about the event was put together with intention—from the serene setting of Lakehall at Nena’s Sanctuary in Sta. Rosa, Laguna, to the thoughtful flow of the program. Right at the entrance, we were greeted by a striking display of the Elantra series—the Elantra, Elantra Hybrid, and Elantra N Line—lined up along the main pathway. It was a visual cue to Hyundai’s evolving identity, combining everyday elegance with bold design. Much like…
NOTE: A completely serious, not-at-all-sarcastic guide from your local certified Passenger Princess. Let’s set the record straight: being a passenger isn’t just about sitting down and scrolling through TikTok while someone else drives you around. No, no. It’s a full-time vibe management role. A sacred art form. A spiritual duty. A privilege, even. And just like any royalty, the Passenger Princess seat comes with a set of exclusive, extra features that make the ride just a little more magical. Sure, you might not be driving, but trust me—this seat is equipped with everything you need to make the journey unforgettable. …
Modding cars is a journey, a right of passage–if you will. Whether you’re that high school kid dreaming of transforming an iconic sedan or the grown-up still hustling for that perfect build, we’ve all been there. The community might be divided on essential mods, but one thing’s for sure—keeping your car stock is like keeping your personality on mute. I still remember the Greenhills “tambayan” scene when I’d go with my titos and kuyas. Bringing my first car to Libis after a night out at Sibil, we’d line up our rides on the C5 sidewalk, car hoods open. Friends and…
In a world where trends come and go, some things just stick. For the Philippine car community, one name has been holding it down for over a decade: Kev Carlos. He’s not just another car guy—he’s a culture builder. And now, after 100 meets and 16 years of growing the Stance Pilipinas community, it’s time to celebrate a milestone that’s way bigger than just numbers. From shady parking lots to full-blown international recognition, Kev’s meets have always been more than just about cars. They’ve been about style. Storytelling. Showing up. And most importantly—community. Before we get into our Q&A with…
Whether you’re a longtime cigar lover or just looking to kick back with something smooth and smoky, Metro Manila’s got you covered. From classy hotel lounges in Makati to tucked-away gems in Pasig, the city’s cigar bar scene is alive and burning. Perfect pairings with whisky, deep leather chairs, cool crowds—each spot’s got its own vibe. Here’s our rundown of the best cigar bars in town where you can light up, chill out, and enjoy the good stuff. 1. La Casa del Habano – Makati Located in Ayala Triangle Gardens, La Casa del Habano offers a refined yet relaxed atmosphere…
Whether you’re into Formula 1, street racing, or just love the sound of a screaming V8, there’s something about a good race film that hits differently. We’re not talking background noise here—these are the ones that stay with you. The crashes feel real, the rivalries hit deep, and the cars? They’re characters in their own right. Here are 10 of the best race films of the 21st century—fast-paced, high-octane, and worth every minute. 1. Rush (2013) 2. Ford v Ferrari (2019) 3. Drive (2011) 4. Talladega Nights: The Ballad of Ricky Bobby (2006) 5. The Fast and the Furious (2001) 6.…